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YouTube Fashion Viral: Sweet Inspiration with Melissa x Karl Lagerfeld

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One sweet-scented fashion collaboration is about to hit the market. Footwear favorite Melissa brand and haute couture visionary Karl Lagerfeld have teamed up for a deliciously-chic shoe collection. 

This wicked collaboration between the iconic Lagerfeld and Melissa brand footwear is a match made in heaven and currently highly anticipated. For this collection Melissa brand and Lagerfeld played with dessert motifs and scents, including favorite Melissa Incense: a classic round toe pump with an ice-cream cone on the heel. Melissa brand is known for fun and fresh takes in forward footwear styles, while Lagerfeld brings a sleek edge to the design.

The eco-friendly, all plastic, Melissa x Karl Lagerfeld kollection made its video debut with a quirky teaser featuring Lagerfeld and Cara Delevingne, the face of the collection. Since its appearance the buzz has continued to grow and so have the likes and hits via YouTube and Instagram.

Click here to view the embedded video.

So what makes this collaboration social media buzz and FASHIONOTES worthy? The sweet, candylicious scent is major and alternative textile use of plastic is genius. The Melissa x Karl Lagerfeld kollection will become available May, 2013, inside Melissa’s NYC shop and on Shop601.com (for $135 to $190). The teaser is classic, artist and muse, there is also behind-the-scenes footage available. We can’t wait to get our hands on this decadent collection!

Click here to view the embedded video.


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